SEO research while you search
The industry's leading SEO toolbar – over 1 million installs and climbing – MozBar gives you instant metrics while viewing any page or SERP.
Save time as you quickly uncover the Page Authority, Domain Authority, and Spam Score of any site or page. Access and compare link metrics across pages while viewing any SERP.
Custom Searches
Create custom searches by engine, country, region, or city.
Metrics That Matter
Access and compare link metrics across pages while viewing any SERP.
On-Page Highlighter
Find and highlight keywords on a page and differentiate links by type: Followed, No-Followed, External, or Internal.
Page Overlay
Expose page elements, general attributes, markup, link metrics, and HTTP status.
Authority Scores
Quickly assess ranking probability with Page Authority and Domain Authority.
Data Export
Export your SERP analysis details to a CSV file.
Used by SEO experts every day.
The MozBar has been a critical part of my link building strategies and competitive analysis for 5 years now, through agency work and in house SEO. It's the tool that gets the most excited responses when you share it with your clients: it's easy to use, easy to understand, and adds an extra layer of information to every website you visit. Definitely a must have for any SEO.
Two-clicks is all you need for basically any SEO-related data point you could ever want. On-page elements, HTTP status codes, link metrics, schema markup, keyword difficulty ... it's all only 2 clicks away! MozBar is the single most useful item in my SEO toolbox, and it keeps getting better. Stop wasting your time, download MozBar!
I use the MozBar all day long, every day, on every project. The SERP overlay gives instant, critical information on the competitiveness of any given query, and the domain and page stats give a valuable snapshot of the link juice 'big picture'. And, the new spam score tells me if trouble's brewing as a result of past SEO efforts ... even if the client is unaware of or not admitting to iffy link-building activity in their past.
Looking for more? MozBar Premium offers these additional features:
Keyword Difficulty
View the Keyword Difficulty score for any search term on any SERP in real-time.
Page Optimization
Get instant page optimization detail and content suggestions for any keyword on any page.
More Metrics
Dig deeper into page and SERP analysis data with root domain and subdomain links, unlimited Link Explorer reports and more.