We’re living in strange times. Between COVID-19, political strife, and economic downturns, it’s harder than ever to make a living even if you’re a freelancer.
Yet you still have to pay bills, buy groceries, and cover rent. So what are you supposed to do?
The important thing to remember is that people are always going to keep using the internet, which means businesses and brands will always need new content to rank their sites higher in Google and reaching more audiences through social media. This doesn’t scale across just text writing content, but also video, graphics, ad copy and more.
So when it might seem hopeless, these are the moments when creative freelancers and individuals have the opportunity to thrive. With this in mind, by making some slight adjustments, you can increase your profits. Be sure to keep reading to discover how to increase income as a freelancer!
Work Smarter, Not Harder
One of the toughest things about being a freelancer is the lack of regular work. Since you might go days or even weeks without a gig, it can be tempting to take anything and everything that comes your way.
However, that isn’t the wisest idea.
For one thing, a lack of interest in the subject matter can shine through in your work. In turn, taking jobs you don’t care about can hurt your career.
Saying yes to everything can also keep you from discovering new opportunities that can further your career goals and result in more money.
In short, don’t be afraid to take a job. But remember that there’s only so much time. If you’re using it on things you don’t care about, you’re hurting your career.
Advertise Your Services
Freelance writers aren’t only writers anymore. These days, they have to be marketing gurus, too.
Though you might feel hesitant to spend money on a Facebook ad or a sponsored job listing, remember that these are investments. You have to spend money to make money, after all.
Plus, you can write off your advertising budget on your taxes.
Reassess Your Rates
You’re doing a ton of work and yet you still aren’t making enough money. Sound familiar?
Don’t cut yourself short. You’re a professional and you deserve to be compensated as such.
Every few months, reassess your going rate and see if you’re charging too much or too little. When thinking about what to charge, make sure to think about:
- How long it’ll take to write
- Research time
- Competitor’s rates
Don’t cut yourself short. You’re a professional and you deserve to be compensated as such. You might undercut yourself without even realizing it.
Expand Your Niches
As this guide for freelancers points out, some industries are more profitable than others. Therefore, you can expect the gigs in these industries to pay better and even look better on your resume.
However, this means you’ll have to branch out of your comfort zone and become an expert in things you might not have a clue about right now. Again, think of it as an investment.
By investing your time and energy into a project in a profitable sector now, you’re giving your future self better opportunities.
How to Increase Income Even During the Toughest Times
At this rate, there’s no telling when — or even if — things will get back to normal. Since life can’t wait, it’s up to you to follow this guide on how to increase income so you can further your career.
Remember, work smarter, and don’t be afraid to charge what you’re worth. You’ve got this!
And if you’re looking for more great blogging tips, be sure to check out the rest of our blog!
How to Continually Increase Your Freelance Writings Month Over Month
In the world of freelance writing, design and content creation, it’s all about being aggressive and dedicating yourself to the business. This means making a great portfolio for your content and services, while also performing the necessary outreach to bring in new clients month after month.
There are also plenty of freelance marketplaces where you can acquire new services and clients as well. The days of sitting around and hoping for client work to come in are over, as it’s now more aggressive and competitive than ever before.
However, at the end of the day, the demand for services offered by freelancers are growing at a massive rate. Be sure to implement these effective tips and working methods to continually increase your earnings time and time again.