Are you looking to revamp your healthcare website so that you can take your business to the next level? Having a professional and visually appealing website is a must for attracting clients. This is often a potential client’s first impression of your facility.
Make your clients know that you’re a healthcare provider they can trust by taking some tips from these awesome website designs.
1. Knoxville Pediatric Associates
KPA is a pediatric clinic, something that is apparent and visible as soon as you access their webpage. Their homepage is filled with engaging photos of smiling kids. This reflects their goal of making kids happy and healthy.
With a website display full of bright, clear, and crisp images, they display a positive and professional design. Their website navigation is both clean and easy to navigate. There is a tab called “Meet Our Practitioners” that allows you to get to know the clinic staff.
Not only does this help clients feel more comfortable with the clinic, but it also helps to add some personality. To add some childish playfulness, each practitioner’s bio is complete with details such as their favorite color, and favorite cartoon character. This reflects a group of individuals that are good with children, and are professional but still willing to have fun.
By using those that they serve as inspiration, KPA was able to create a personality with their website that will stand out from others, and resonate with viewers.
2. Mayo Clinic
As one of the most advanced and well-known clinics in the nation, the Mayo Clinic has a website design that can reflect their status. The site is expansive, and while it offers tons of information, it does so effectively. Their primary services are made much more prominent so that you can easily view and access them.
The site also offers a symptom checker that users can access by entering their symptoms. This makes the website useful for viewers with immediate needs and questions. While it’s a great idea to offer your website viewers lots of useful information, making these areas easy to identify and navigate is a must.
3. Northwestern Medicine
This website offers a slideshow of compelling images paired with impressive statistics. These statistics all work to display the hospital’s awards, which can help potential clients see your authority.
Each slide is also paired with a call to action button, making it easy for viewers to contact the hospital, find out more information, or book an appointment. If there is an action you want your site viewers to take, make sure you make a call to action button available to them right on your home screen.
Keep up with the top healthcare marketing strategies in 2020 to stay ahead of competitors this year.
Effective Healthcare Website Design Is Key
If you want to make sure your healthcare website is the best it can be, try using some strategies from the great sites mentioned above. Make it easy for clients to trust you and sign up for your healthcare services by impressing them with your web design.
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