Instagram is one of the best social media platforms if you use a lot of photos and videos. Small and large businesses alike use the Instagram platform to promote their products, services, and brand. In the past, it was considered a bit less popular. But recently, Facebook purchased this second platform for 1 billion dollars. This means that anything you post on Facebook could be shared on Instagram if you want. You can also share Instagram on your Facebook pages, as well. This process is much easier now by using Facebook and selecting the option to share automatically with Instagram.
With a new year coming soon, we thought it would be a great idea to plan how you are going to use Instagram to grow your following by 300% in the year 2019. We know that 300% sounds like a large amount, but why not go for the gold and try to increase your following by as much as possible. Growing your following by 300% means that if you have 100 followers now, you should shoot for 3,000 followers by the new year.
How can you do it?
We can up with six great ideas that have worked for some people, and they might work for you, too! Check out these tips and tricks from some of the experts we found online and then try your own ideas, too to improve your engagement levels in the new year.
Put Some Money Towards Your Instagram Account
When you look at the most popular accounts on Instagram, you will see something in common. They all have millions upon millions of followers.
This is quite obvious in itself, but one of the most important things to look at is the monthly growth of active users on Instagram — which is now over 1 billion! Yes, one billion users log into Instagram at least once a month.
With these numbers in mind, we want to stress this next point. If you aren’t a famous celebrity or multi-million dollar brand, it can be extremely difficult to try and get millions of subscribers following your Instagram account.
However, the option is there to buy Instagram followers and like.
Why would anyone ever do that, you ask? Simple… because it’s a quick and easy way to instantly grow your account in size, while also reaching a ton of new users in the process. Also, the business of growing social media profiles with new followers, likes, and retweets is growing all the time.
While some people disagree with the idea of ‘buying’ traffic, likes, and followers… aren’t nearly all websites buying online advertising and paid placement through Google as well? Of course they are.
If you want to massively grow your Instagram account’s follower size and not start from zero, invest a few dollars into grabbing a few thousands followers for your account and see how they perform. Even if you end up spending just a few dollars to bring in 1,000+ new followers, you can see how well they perform over time.
Post More Often and Gain Daily Followers
This may seem like a simple solution, but it is the best one. It’s also the easiest to carry out. If you post more often, it’s a simple fact that more people will see your posts and this often results in more reactions, engagement, and follows. Tailwind, a well-known blog research firm that focuses on growing followers, showed in their Tailwind original study on Instagram marketing that posting every day could result in 1,000 new “likes” by the end of the month.
In addition to new likes and followers, some businesses were able to increase their percentage of engagement levels from a 3 percent gain to a 19% gain within a few weeks. Likewise, you can increase your engagement significantly when you go from posting once per week to up to 6 times per week. In other words, there is a positive correlation between a higher posting frequency and improved engagement rates and follow rates.
Work on Your Content and Study the Competition
The most obvious thing that you can do in the coming year and beyond is to work on the quality of your content. Instagram is just one of many platforms that you should be placing your content with to increase engagement. In addition to posting more often, you should choose your topic carefully and attempt to weave your content around this.
Using hashtags, geotagging to capture the attention local people, and making real connections between different content is another great tip. TechTricksWorld makes the point in their article, “How to Grow Your Instagram Followers in 2019,” that you should work on some different components of your social media marketing to increase views and followers. These tips are consistent with the latest Google Algorithm updates, too since they are now focusing most on improving the value of content and appealing to mobile users are their primary criteria for rankings.
Focus on the YouTube-Instagram Connection
Another thing you should try in the coming year is to use another platform (YouTube) to coordinate your Instagram and YouTube accounts to help you promote your brand. But one of the keys to this technique is to take some time to do some research on hashtags on Instagram. The key is to scour the web to find the most trending and popular posts on Instagram and look at the hashtags they used to promote them.
Focus on the likes and engagements and check to see how long they have been posted. This tells you how popular a post becomes based on specific hashtags. For some working examples on how to accomplish this, take a look at any of these top Instagram profiles.
This not only helps you figure out what is trending but it also allows you to see the profiles of people who are liking the content that brought them to the page. Instagram has pages that it tries to connect people to based on previous hashtags they have used. So, if you use an important hashtag that fits what you post about, you may be able to choose better keywords for your hashtag to increase your Instagram and YouTube followers.
Neil Patel’s Tips on Instagram Profiles
Neil Patel, the guru of social media and marketing, recommends zeroing in on your Instagram profile and focusing on improving your profile, photo quality, and descriptions. By following these tips on a regular basis, you should be able to grow your Instagram to as many as 300 per day, according to Patel. To learn more about his excellent social media techniques, visit his site.
- Improve your profile image and description to attract more followers.
- Post once or twice per day.
- Add hashtags that are powerful and popular.
- Follow 30 people per hour that are in your niche or industry.
- Connect your strategies to your sales goals and measure ROI by engagement.
In the video below, Neil walks you through his best tips for Instagram growth, while also mentioning that Instagram now generates over a million dollars per day in ad revenue! How crazy is that?
Get paid Instagram Followers
You don’t want to use some of the cheap social media followers sites, but this one is different. Ins-Grow allows you to have an automated social media marketer on your social media sites like Facebook and Instagram who can interact with, add, and grow your current network on the platform for a price. You can buy likes, views, engagements, and followers using this method. You could get as many as 5,000 Instagram followers within 48 hours of completing an order. There are other tools available like this today, too so you might want to check around and see if an automated solution could help you at least in part, to grow your Instagram audience.
Another paid tactic you can try is Instagram shoutouts. This is where you reach out to influencers and pay them an amount for promoting your account in their posts. Some of them will actually do it for free if you share quality content. These work in a similar way that other promotional likes, shares and comments work with the social platform, but are now in your control thanks to this powerful tool and platform.
Study the statistics
Statistics do matter. They can tell you a lot about your market and what you need to do to compete with your competition and bring in more fans, followers, and engagements. Some of the most important statistics to keep in mind are listed below:
- One billion people now use Instagram to post pictures and videos and to look for new content.
- 59% of U.S. users are under the age of 30.
- 95% of U.S. Instagrammers use Youtube
- 30% earn up to $30K/year.
- 38% of users check Instagram multiple times a day
For the complete rundown of these statistics and for more information on how this can affect your Instagram results, check their article at https://blog.hootsuite.com/instagram-statistics/
Planning for a New Year
If you are starting to plan for 2019, don’t forget to take notes on this post and check out the links we provided to get ideas on how to get ahead of your competition when trying to increase your Instagram followers. Getting new Instagram followers, likes, and engagements should be high on your list of priorities for the new year because it is one of the easiest ways you can increase your ROI without having to pay a large amount of money for paid ads. Even if you use the automated Instagram service we mentioned in this article, you can do a great deal of good just by posting more often, coordinating your social media with your YouTube account, and promoting your brand using the Instagram platform and other tools.
Cross-promoting your social media platforms and adding the URL to your other social media platforms within your descriptions is also a great way to increase your views, follows, and engagements. This is exactly what some of the world’s top bloggers are doing, and seeing amazing results in the process!
We hope this article helps you to get going in 2019 and increasing your views, follows, and engagements by 300%. That’s a great goal for the new year coming up, and you can do it if you focus on these techniques. Then get out a legal pad and brainstorm other ways you can increase your Instagram following. Try adding more video content, using infographics, or photos that appeal to your target audience.
Think about doing a podcast that targets your audience about things that you know your target audience likes. Help improve your Instagram following by thinking of it as one component of your entire online web arsenal and add valuable content more often to all of your social media platforms.
The more you post and share on multiple platforms, the more you will permeate the web with your branding. Who knows, perhaps your brand will even become a “household name” in the year 2019.
Think of a great idea to promote your Instagram or social media accounts in the new year? Share it with us, and maybe we’ll even share it with others at some point in the future. Good luck with the upcoming year and may your business be more prosperous than ever before! We hope to see you on the web!