The 60 Most Sought-After Halloween Costumes This Year, Ranked

Forget the guessing-game “most popular costumes” lists that are really just someone’s opinion in disguise. This one is built entirely off what people are actually buying right now, ranked from the costume barely squeaking into the top 60 up to the one everyone seems to be grabbing first.

Because it’s tied to live sales instead of a fixed editorial pick, a few of these could shuffle around by the time you’re reading this, so think of it less as a permanent hall of fame and more as tonight’s leaderboard.

All images are sourced from HalloweenCostumes, and all brand logos are copyright of their respective owners. See affiliate disclosure at bottom for more info.

#60. Deluxe Men’s Star Wars Darth Vader Costume

A full black cape, mask, and armor look, priced from roughly $150 to $175 depending on the trim. It doesn’t have enough public reviews yet to show a star rating, but it’s one of the most expensive costumes across this entire top 60, and one of the most recognizable regardless of rating.

It closes out this expanded list mostly on the strength of the character alone, more than on price or reviews, which is a pattern that shows up with a handful of major franchise costumes throughout this ranking.

Sizing tends to run true for most buyers, though it’s worth checking the size chart on the product page before ordering if you’re between two sizes. Shop it here

#59. Adult Mrs / Mr Potato Head Costume

A rounded brown bodysuit with clip-on facial pieces, priced around $70 with a 4.11-star average. It’s one of the more purely funny, non-licensed-character picks on this list, closer to a novelty costume than a themed outfit.

Novelty costumes like this one tend to be popular for office parties and costume contests specifically, since the shape alone gets a laugh before anyone even explains it.

The listing spells out exactly what’s included, from the main piece down to any smaller accessories, so there’s no guessing what shows up in the box. See it on HalloweenCostumes.com

#58. Men’s Disney Hercules Costume

A toga-style tunic with a gold trim look pulled from the animated film, discounted to around $50 from $60, with a 4.14-star average. It sits in similar territory to a plain toga costume, just with a specific character and film tied to it.

Animated Disney costumes continue to perform consistently across this ranking, and this one’s discount is likely doing some of the work behind its spot here.

It also works well as half of a group or couples costume if you’re coordinating with someone else’s outfit rather than going solo this year. Check current pricing

#57. Women’s Pretty Lady Costume

A fitted cocktail-style dress marketed as a flexible, character-free option, priced around $50 with a 4.11-star average. It’s built to work as a base for several different looks depending on which accessories get added, rather than being tied to one specific costume theme.

Costumes built this way tend to appeal to shoppers who want something that reads as dressed-up without committing to a specific character or era.

Beyond trick-or-treating, this is the kind of costume that also shows up at office parties, conventions, and themed bar crawls throughout the fall. Grab this one here

#56. Women’s Scarlet Witch Hero Costume

A red and black superhero look built around the Marvel character, discounted to around $50 from $60, with a 4.22-star average. Superhero costumes overall are well represented across this ranking, and this one benefits from being tied to one of the more actively discussed characters in the franchise right now.

Its price point puts it toward the more affordable half of the superhero costumes on this list, which likely helps its ranking against pricier options.

Popular sizes on costumes this high in the rankings tend to sell through before Halloween itself, so ordering a few weeks ahead is worth considering. See the full listing

#55. Plus Size Retro Strawberry Shortcake Costume for Women

The plus-size version of the costume ranked a few spots below it on this list, priced around $80 to $90 with a 4.31-star average. Having both sizing versions land in this top 60 independently is a pattern that’s shown up more than once across this ranking.

That kind of consistent demand across every size range offered tends to say more about the character’s staying power than about either specific cut.

Reviewers tend to comment most on fit and comfort rather than durability, which is fairly normal for a costume meant for one or two nights out. Browse sizing and reviews

#54. Women’s Push It Pop Star Costume

A bodysuit and accessories look built around a generic 80s-90s pop star aesthetic, discounted down to around $45 from its usual $60, with a 4.22-star average. Unlike most of the costumes on this list, it isn’t tied to any single named character or film.

Costumes built around a decade or genre instead of a specific license tend to sell consistently since there’s no single source material to fall out of relevance.

Standard sizing charts and return policies apply here the same as anywhere else on the site, so exchanging for a different size isn’t a hassle if needed. Take a closer look

#53. Women’s Traditional Nun Costume

A classic black and white habit and dress, priced around $25 with a 4.64-star average. It’s one of the least expensive costumes on this entire list, and the simple, recognizable silhouette needs almost no additional accessories to look complete.

Costumes built around an easily recognizable uniform or archetype like this one tend to hold steady demand every year regardless of what else is trending.

A few small accessory swaps, different shoes, a different wig color, can make the same base costume feel more personal without much extra cost. See what’s included

#52. Women’s Retro Strawberry Shortcake Costume

A pink and white dress with the character’s signature bonnet, priced around $80 with a strong 4.71-star average. It’s one of the more overtly nostalgic picks on this list, built around a character that peaked in popularity decades before most of today’s shoppers were buying their own costumes.

Its high rating alongside a genuinely dated source character suggests the appeal here is nostalgia first and current relevance a distant second.

The product page has additional photos from a few angles along with the full size chart, which is worth a look before deciding on a size. Check availability

#51. Adult Princess Bride Westley Costume

The all-black masked swordsman look from the 1987 film, priced around $70 to $80 with a 4.13-star average. It’s a narrower, more devoted-fanbase pull than most of this list, similar in spirit to the Three Amigos and League of Their Own costumes elsewhere in this ranking.

Cult-classic film costumes like this one tend to hold a small but consistent audience year after year rather than spiking or fading.

Its spot on this list lines up with how the rest of this year’s rankings are shaking out, more license-driven than trend-driven overall. View the listing

#50. Men’s Tangled Flynn Rider Costume

A vest, tunic, and boots look pulled from the same film as the Mother Gothel costume higher up this list, priced anywhere from about $60 to $90 depending on size and trim, with a 4.5-star average. The wide price range suggests a basic version and a more detailed one are both selling.

Paired with a Rapunzel costume, it rounds out one of the more common Disney couple combinations showing up across this year’s rankings.

Sizing tends to run true for most buyers, though it’s worth checking the size chart on the product page before ordering if you’re between two sizes. See more photos and details

#49. Adult Deluxe Disney Mickey Mouse Costume

A classic red shorts, gloves, and ear-headband look, priced around $80 and holding one of the highest ratings on this entire list at 4.86 stars. It’s about as close to a universally recognizable costume as this list gets, needing zero explanation regardless of the audience.

Between the strong rating and the character’s near-universal recognition, this is one of the safer picks on this list for anyone who wants a costume that reads instantly in every photo.

The listing spells out exactly what’s included, from the main piece down to any smaller accessories, so there’s no guessing what shows up in the box. Check today’s price

#48. Men’s Michael Jackson Thriller Costume

The red and black jacket look tied to the iconic 1983 music video, priced around $70 with a 4-star average. It’s one of the more recognizable pop culture costumes on this list, built around a single, unmistakable silhouette rather than a full character replica.

Costumes tied to a specific performance or music video tend to spike hardest around Halloween itself rather than staying in steady year-round demand like some film-based picks.

It also works well as half of a group or couples costume if you’re coordinating with someone else’s outfit rather than going solo this year. Get a closer look

#47. Disney Adult Classic Maleficent Costume

The horned headpiece and black gown look pulled from the classic animated film, priced around $90 with a 4.69-star average. It’s one of the higher-rated villain costumes on this entire list, and one of the more recognizable silhouettes regardless of the wearer’s familiarity with the film itself.

Villain costumes overall are having a strong showing across this ranking, and this one in particular tends to sell well into late October as people finalize their plans.

Beyond trick-or-treating, this is the kind of costume that also shows up at office parties, conventions, and themed bar crawls throughout the fall. Shop the full costume

#46. Adult Tangled Mother Gothel Costume

A dark, layered gown built around the film’s villain, priced around $70 to $80 with a 4.67-star average, one of the stronger ratings in this half of the list. Villain costumes from Disney’s more recent animated films continue to perform well against the classic-era lineup.

It pairs naturally with a Rapunzel costume for a two-person villain-and-hero combo, which seems to be a meaningful share of the demand here.

Popular sizes on costumes this high in the rankings tend to sell through before Halloween itself, so ordering a few weeks ahead is worth considering. Check stock and sizing

#45. Women’s Ghostbusters Costume Jumpsuit

The women’s fitted counterpart to the jumpsuit topping this entire list, priced around $70 with a 3.63-star average, the lowest rating among the three Ghostbusters versions across this ranking. Worth flagging honestly: fitted jumpsuit styles tend to run more particular about sizing than the looser men’s cut, so double-checking measurements against the chart is worth the extra minute.

Even with the softer rating, its place on this list says the license is still doing a lot of the selling on its own.

Reviewers tend to comment most on fit and comfort rather than durability, which is fairly normal for a costume meant for one or two nights out. See the complete listing

#44. Men’s Shrek Lord Farquaad Costume

A padded red and purple outfit built to recreate the villain’s exaggerated proportions, priced around $80 with a 4.5-star average. It’s one of the more visually distinct costumes on this list, built more like a costume prop than a simple outfit.

Comedic villain costumes tied to a specific, recognizable bit tend to sell consistently every year since the joke doesn’t really age.

Standard sizing charts and return policies apply here the same as anywhere else on the site, so exchanging for a different size isn’t a hassle if needed. See the full costume set

#43. Frozen Kristoff Deluxe Adult Costume

A rugged ice-harvester look pulled from the animated film, priced around $70 with a strong 4.62-star average. It pairs naturally with an Anna or Elsa costume for couples or families doing a full Frozen lineup.

Disney’s animated franchises continue to show up reliably across this list, and this one benefits from being a less obvious pick than the more commonly chosen princess costumes from the same film.

A few small accessory swaps, different shoes, a different wig color, can make the same base costume feel more personal without much extra cost. Check reviews and pricing

#42. Deluxe Lion Costume for Adults

A full furry jumpsuit with a mane hood and paw-style gloves, running around $50 to $55 with a 4.22-star average. It’s built as a one-piece costume rather than separate layers, which keeps it quick to get into and out of.

Animal costumes like this one tend to have long shelf lives since they work for kids’ school events, mascot-style appearances, and Halloween night without much variation needed.

The product page has additional photos from a few angles along with the full size chart, which is worth a look before deciding on a size. Browse the details

#41. Women’s Country Singer Costume

A fringed dress with a wide-brim hat and cowboy boots pulled together into one look, priced around $100 with a 4.2-star average. It leans more polished than a basic cowgirl costume, closer to a stage-ready outfit than a quick throw-together.

Line-dancing nights and country-themed parties keep this one in year-round rotation outside of Halloween, which likely helps explain why it’s still moving at the higher end of this list’s price range.

Its spot on this list lines up with how the rest of this year’s rankings are shaking out, more license-driven than trend-driven overall. See it in stock

#40. Adult Sesame Street Cookie Monster Mascot Costume

A full mascot-style suit with the big blue head and googly eyes, currently running somewhere around $100 to $120 depending on size. It’s holding a perfect 5-star average, though mascot costumes tend to pull smaller review counts than everyday costumes since fewer people buy them.

It sits right at the edge of the true top 40 mostly because full mascot suits are a narrower purchase than a basic costume. If you’re after something built for a crowd of kids after school, our after-school snacks families still swear by round out the same nostalgic mood without the shipping cost.

Sizing tends to run true for most buyers, though it’s worth checking the size chart on the product page before ordering if you’re between two sizes. Shop it here

#39. Macho Man Randy Savage Costume

A licensed wrestling costume built around the bandana, sunglasses, and cape look, priced around $80 to $90. It holds a solid 4.3-star average and tends to show up heavily around wrestling-themed parties and 80s nights.

It’s a costume with a built-in audience rather than a broad one, which likely explains why it ranks just inside the top 40 instead of higher.

The listing spells out exactly what’s included, from the main piece down to any smaller accessories, so there’s no guessing what shows up in the box. See it on HalloweenCostumes.com

#38. Plus Size Fairytale Rag Doll Costume

A patchwork dress with yarn-braid pigtails, currently listed around $60 and sitting just under a 4-star average. It leans more toward a classic storybook look than anything trend-driven, closer to a vintage costume catalog page.

Plus-size specific cuts tend to sell steadily rather than spike, which is a pattern showing up more than once across this bestseller list.

It also works well as half of a group or couples costume if you’re coordinating with someone else’s outfit rather than going solo this year. Check current pricing

#37. Kansas Girl Long Dress Costume for Women

A blue gingham dress built for the classic farm-girl look, running around $25 and holding just over a 4-star average. It’s among the cheapest costumes in the top 40, which likely helps explain why it’s still moving volume against pricier competition.

Paired with the scarecrow costume further down this list, it’s one of a handful of group-costume pairs quietly running through this year’s bestsellers.

Beyond trick-or-treating, this is the kind of costume that also shows up at office parties, conventions, and themed bar crawls throughout the fall. Grab this one here

#36. Plus Size Flintstones Wilma Costume Dress for Women

The plus-size version of the same orange one-shoulder dress showing up again a few spots below, currently priced near $35 and carrying a strong 4.5-star average. Its appearance this high, separate from the standard-size version, suggests the license itself is driving demand more than any one specific cut.

That tracks with how much interest is riding on things kids actually did in past decades rather than any single product detail.

Popular sizes on costumes this high in the rankings tend to sell through before Halloween itself, so ordering a few weeks ahead is worth considering. See the full listing

#35. Women’s Spider-Man Zentai Suit Costume

A full-body printed suit covering the whole silhouette, going for around $80 to $100 with a perfect 5-star average, though again likely from a smaller review pool than the more mainstream costumes above it. It’s a rarer kind of superhero pick here, one that isn’t tied to a specific movie era.

Zentai-style suits also tend to work for both Halloween parties and comic conventions, which may be stretching its sales window longer than a typical one-night costume.

Reviewers tend to comment most on fit and comfort rather than durability, which is fairly normal for a costume meant for one or two nights out. Browse sizing and reviews

#34. Women’s Disney Little Mermaid Prestige Ursula Costume

A dramatic purple gown-and-tentacle look priced from roughly $100 up to $175 for the higher trims, sitting at a 4.6-star average. It’s one of the pricier costumes in the top 40, and the wide price spread suggests shoppers are choosing between a basic version and a much more built-out one.

Villain costumes tend to punch above their weight in a bestseller list like this one, since there’s usually less competition than in the hero aisle.

Standard sizing charts and return policies apply here the same as anywhere else on the site, so exchanging for a different size isn’t a hassle if needed. Take a closer look

#33. A League of Their Own Coach Jimmy Costume

A baseball uniform built around one specific movie character, listed around $60 to $70 with a strong 4.7-star average. It’s a narrower pull than most of this list, but a loyal one, and licensed sports-movie costumes tend to sell in bursts tied to anniversary years and rewatches.

It’s proof that a costume doesn’t need mass appeal to crack a bestseller list, just a dedicated enough fanbase.

A few small accessory swaps, different shoes, a different wig color, can make the same base costume feel more personal without much extra cost. See what’s included

#32. Monsters Inc. Women’s Celia Costume

A snake-haired look pulled from the animated film, priced around $80 to $90 with just under a 4-star average. It’s a more specific character pull than most of the animated costumes ranked below it, which makes its spot in the top 40 a little more notable.

Animated-movie costumes overall seem to be having a strong year across this list, not just here.

The product page has additional photos from a few angles along with the full size chart, which is worth a look before deciding on a size. Check availability

#31. Green Iguana Adult Costume

A full green bodysuit built to look like an oversized lizard, currently listed around $90. It doesn’t have enough reviews yet to show a star rating, but its ranking this high on a bestseller list suggests strong early sales regardless.

It’s a purely funny, non-licensed pick, alongside the fire captain and state trooper costumes further down this list.

Its spot on this list lines up with how the rest of this year’s rankings are shaking out, more license-driven than trend-driven overall. View the listing

#30. Adult State Trooper Costume Super Troopers

A full police-style uniform tied to the comedy film, running around $70 to $80 and showing a 4.4-star average. Movie-specific uniform costumes tend to sell consistently every year rather than spike, since the film has stayed in steady rewatch rotation for two decades now.

It’s also easy to dress up or down depending on how much of the character someone wants to lean into.

Sizing tends to run true for most buyers, though it’s worth checking the size chart on the product page before ordering if you’re between two sizes. See more photos and details

#29. Deluxe Jack Sparrow Pirate Costume for Men

A full pirate captain’s outfit with coat, vest, and accessories, currently priced near $130 and holding a 4.8-star average, one of the higher ratings on this entire list. Pirate costumes rarely fall out of the bestseller conversation, and this one leans into a specific, recognizable character rather than a generic pirate look.

At this price point it’s obviously aimed at people planning to reuse the costume for more than one Halloween.

The listing spells out exactly what’s included, from the main piece down to any smaller accessories, so there’s no guessing what shows up in the box. Check today’s price

#28. Women’s Disney and Pixar Toy Story Alien Costume Dress

A green claw-machine alien look reworked into a dress silhouette, going for around $70 with a 4.25-star average. Toy Story costumes show up multiple times across this top 40, and this one is the most character-specific of the bunch.

Group costume shoppers coordinating a full Toy Story cast seem to be a meaningful chunk of the demand here.

It also works well as half of a group or couples costume if you’re coordinating with someone else’s outfit rather than going solo this year. Get a closer look

#27. Plus Size Deluxe Ghostbusters Costume for Men

The plus-size counterpart to the jumpsuit topping this entire list, listed around $70 to $80 with a 3.8-star average, its lowest rating of the two versions. Worth flagging honestly: plus-size cuts of popular costumes sometimes score a bit lower than their standard-size counterparts in fit reviews, so it’s worth reading a handful of recent reviews before sizing up.

Even with the slightly softer rating, its ranking this high says the demand for the license itself is carrying it.

Beyond trick-or-treating, this is the kind of costume that also shows up at office parties, conventions, and themed bar crawls throughout the fall. Shop the full costume

#26. Men’s Deluxe Disney Captain Hook Costume

A red pirate coat with the signature hook accessory, priced around $90. It doesn’t have a public star rating yet, but Peter Pan-adjacent costumes tend to sell in pairs with the Peter Pan costume ranked further down this list.

Villain costumes from classic Disney films continue to hold their own against newer licenses across this bestseller list.

Popular sizes on costumes this high in the rankings tend to sell through before Halloween itself, so ordering a few weeks ahead is worth considering. Check stock and sizing

#25. Men’s The Three Amigos Costume

A charro-style suit tied to the 1986 comedy, currently listed around $70 to $80. Like the Captain Hook costume above it, it doesn’t yet have a visible star rating, but its spot in the top 40 points to a strong group-costume pull, since this one rarely sells as a single unit.

Comedy costumes tied to a specific trio or group tend to move in matching sets rather than one at a time.

Reviewers tend to comment most on fit and comfort rather than durability, which is fairly normal for a costume meant for one or two nights out. See the complete listing

#24. Fire Captain Men’s Costume

A classic firefighter uniform look, running around $40 and carrying a 4.6-star average. It’s a cheaper, non-licensed pick, and its steady popularity likely comes from being a reliable choice for couples or group costumes built around uniforms and occupations.

Costumes like this one tend to sell well every single year regardless of what’s trending in movies or shows.

Standard sizing charts and return policies apply here the same as anywhere else on the site, so exchanging for a different size isn’t a hassle if needed. See the full costume set

#23. Adult Green Peter Pan Costume

The classic green tunic and cap look, currently priced near $40 with a 4.3-star average. It’s a more affordable licensed pick than most of this list and pairs naturally with the Captain Hook costume ranked a few spots above it.

Storybook costumes like this one tend to have long shelf lives since they’re recognizable across generations rather than tied to one specific movie release.

A few small accessory swaps, different shoes, a different wig color, can make the same base costume feel more personal without much extra cost. Check reviews and pricing

#22. Plus Size Beauty and the Beast Authentic Beast Men’s Costume

A detailed costume built around the Beast’s fur and horns, going for around $180 and holding one of the highest ratings on this entire list at 4.8 stars. It’s also one of the most expensive costumes in the top 40, which says something about how willing shoppers are to pay for a genuinely detailed transformation costume.

Its high rating alongside its high price suggests the quality is backing up the cost rather than just the license doing the selling.

The product page has additional photos from a few angles along with the full size chart, which is worth a look before deciding on a size. Browse the details

#21. Adult Dr. Seuss Cat in the Hat Costume

The red-and-white striped hat and tail look, listed around $50 to $60 with a 4.5-star average. Few silhouettes here are more instantly recognizable, similar in spirit to some of the school supplies kids used to actually fight over in that it barely needs explaining to anyone who grew up with the books.

Its steady popularity likely comes from working equally well for kids’ events, teacher costumes, and adult parties.

Its spot on this list lines up with how the rest of this year’s rankings are shaking out, more license-driven than trend-driven overall. See it in stock

#20. Adult Care Bears Retro Grumpy Bear Costume

A full bear-suit costume built around the specific Grumpy Bear character, priced around $50 to $60 with just under a 4-star average. It leans harder on nostalgia than most of this list, built around a character that’s been out of the cultural spotlight for a while but never fully disappeared.

Character-specific mascot suits like this one tend to sell in smaller numbers than plain costumes, so cracking the top 40 at all says something about demand for the license.

Sizing tends to run true for most buyers, though it’s worth checking the size chart on the product page before ordering if you’re between two sizes. Shop it here

#19. Men’s Disney and Pixar Randall Costume

A purple, multi-limbed monster look built around the Monsters Inc. villain, currently listed around $100 to $110 with a 4.2-star average. It’s a more elaborate build than most of the costumes ranked below it, closer to a full transformation than a simple outfit.

Monsters Inc. costumes appear more than once across this bestseller list, which suggests the film has held onto its audience well beyond its original release.

The listing spells out exactly what’s included, from the main piece down to any smaller accessories, so there’s no guessing what shows up in the box. See it on HalloweenCostumes.com

#18. Women’s Caped Wonder Woman Costume

The classic red, blue, and gold superhero look with the signature cape, running around $40 and sitting at a 4.4-star average. It’s a more affordable superhero pick than most of this list, and its steady ranking suggests it’s less tied to any single movie release than most licensed costumes.

Superhero costumes overall are well represented across this top 40, appearing in several different price tiers.

It also works well as half of a group or couples costume if you’re coordinating with someone else’s outfit rather than going solo this year. Check current pricing

#17. Toy Story Women’s Jessie Cowgirl Costume

The classic cowgirl dress and hat look, currently priced near $50 with a 4.1-star average. It’s one of a few Toy Story costumes scattered through this top 40, and pairing it with the Woody costume topping this entire list is a common combo for couples and families.

Group costumes built around a full Toy Story cast seem to be a real and recurring driver of demand this year.

Beyond trick-or-treating, this is the kind of costume that also shows up at office parties, conventions, and themed bar crawls throughout the fall. Grab this one here

#16. Women’s Wild Flower 70s Disco Dress Costume

A flowy 70s-style dress currently discounted down to around $10 to $13 from its original $25 price, with a 4.4-star average. It’s one of the cheapest costumes on this entire list even before the markdown, which likely explains the volume behind its ranking.

Simple decade-themed dresses like this one tend to sell well specifically because they don’t require any other accessories to look finished.

Popular sizes on costumes this high in the rankings tend to sell through before Halloween itself, so ordering a few weeks ahead is worth considering. See the full listing

#15. Men’s Deluxe Gray Suit Costume

A plain gray suit currently marked down about 60% to roughly $30, with a 4-star average. On paper it’s the least costume-like item on this whole list, closer to actual workwear than a themed outfit, which is exactly the appeal for character mashups that need a blank-slate suit as a base layer.

Its steep discount is likely doing a lot of the work behind its ranking this high.

Reviewers tend to comment most on fit and comfort rather than durability, which is fairly normal for a costume meant for one or two nights out. Browse sizing and reviews

#14. Women’s The Incredibles Deluxe Mrs. Incredible Costume

A red superhero bodysuit built around the animated film character, going for around $70 with a 4-star average. Animated-film superhero costumes continue to hold a steady spot on this list, and pairing it with a matching Mr. Incredible costume is a common choice for couples.

Its ranking this high, well above several live-action superhero costumes, says something about how durable the film’s popularity has stayed.

Standard sizing charts and return policies apply here the same as anywhere else on the site, so exchanging for a different size isn’t a hassle if needed. Take a closer look

#13. Adult Back to the Future Marty McFly Costume

The red vest and denim jacket look from the film, listed around $70 to $80. It’s showing a 3.9-star average, on the lower end for this list, which is worth being upfront about since it’s still outselling plenty of higher-rated options here.

It’s a costume that fits things that quietly still hold up decades later, and the license’s staying power seems to be carrying it more than the specific fit or fabric quality.

A few small accessory swaps, different shoes, a different wig color, can make the same base costume feel more personal without much extra cost. See what’s included

#12. Dragon Ball Z Adult Goku Costume

The orange gi look tied to the long-running anime, currently discounted to around $50 to $70 from its usual $60 to $70, with a 4.5-star average. Anime costumes have been climbing steadily across most costume retailers’ bestseller lists in recent years, and this is one of the clearest examples of that shift showing up here.

Its strong rating alongside a real discount is a combination that tends to move a lot of units fast.

The product page has additional photos from a few angles along with the full size chart, which is worth a look before deciding on a size. Check availability

#11. Mafia Men’s Underboss Costume

A pinstripe suit and fedora look built around the classic gangster archetype, priced around $40 with a 4.1-star average. It’s a more affordable, non-licensed pick than most of the top half of this list, which likely helps explain its ranking given how many pricier licensed options it’s outselling.

Costumes built around an archetype instead of a specific character tend to have long shelf lives since there’s nothing to fall out of copyright or relevance.

Its spot on this list lines up with how the rest of this year’s rankings are shaking out, more license-driven than trend-driven overall. View the listing

#10. Men’s Plus Size The Flintstones Fred Flintstone Costume

The orange spotted tunic look sized for a plus-size fit, currently listed around $40 with a strong 4.75-star average, one of the highest ratings in the entire top 40. Between this, the standard Fred costume just below it, and both Wilma versions higher up the list, the Flintstones license is having a genuinely strong year across every size range offered.

That kind of across-the-board demand for one license is rare enough to be worth pointing out on its own.

Sizing tends to run true for most buyers, though it’s worth checking the size chart on the product page before ordering if you’re between two sizes. See more photos and details

#9. Men’s Scooby Doo Fred Costume

The orange turtleneck and ascot look from the cartoon, running around $30 to $40 with a 4-star average. It’s the standard-size counterpart to the plus-size version ranked just above it, and group costume shoppers assembling a full Mystery Inc. crew seem to be the main force behind both rankings.

If Scooby snacks are on your mind now too, the childhood snacks people still buy on purpose covers that exact itch.

The listing spells out exactly what’s included, from the main piece down to any smaller accessories, so there’s no guessing what shows up in the box. Check today’s price

#8. Alien Adult Premium Xenomorph Costume

A detailed head-to-toe creature costume, currently priced near $130 with a 4.7-star average. Few builds here take more effort, closer to a horror-convention piece than a quick throw-on costume, and its price tag reflects that.

For the kind of person drawn to something this atmospheric, the superstitions people still half-believe every October makes for good reading while the order ships.

It also works well as half of a group or couples costume if you’re coordinating with someone else’s outfit rather than going solo this year. Get a closer look

#7. Wizard of Oz Men’s Scarecrow Costume

A patchwork scarecrow look tied directly to the classic film, going for around $60 to $70 with a 4.6-star average. It pairs naturally with the Kansas girl costume ranked much further down this list, and together the two show up as one of the more common movie-based couple or group combos this year.

Costumes tied to decades-old, still-beloved films tend to hold their spot on bestseller lists better than anything riding a single season of hype.

Beyond trick-or-treating, this is the kind of costume that also shows up at office parties, conventions, and themed bar crawls throughout the fall. Shop the full costume

#6. Sesame Street Elmo Mascot Costume for Adults

A full red mascot suit, listed around $100 to $110 and holding a perfect 5-star average. It’s the second Sesame Street mascot costume in this top 60, alongside Cookie Monster down at #40, and its much higher ranking here suggests Elmo specifically is driving a lot more of the demand than the franchise as a whole.

Mascot suits like this one are also a common pick for school events and fundraisers, not just Halloween night itself.

Popular sizes on costumes this high in the rankings tend to sell through before Halloween itself, so ordering a few weeks ahead is worth considering. Check stock and sizing

#5. Bo Peep Women’s Costume

A porcelain-doll-style dress and bonnet pulled from Toy Story, priced around $50 with a 4.7-star average. It’s the highest-ranking Toy Story costume on this entire list, ahead of both the Woody costume at #2 and the Jessie costume further down, which is a little surprising given how much more screen time the other two characters get.

That gap between screen time and sales rank is one of the more interesting patterns in this whole top 40.

Reviewers tend to comment most on fit and comfort rather than durability, which is fairly normal for a costume meant for one or two nights out. See the complete listing

#4. Jack Links Adult Sasquatch Costume

A full-body brown fur suit tied to the beef jerky brand’s long-running ad campaign, priced from roughly $170 up to $190 depending on the trim, with a 4.76-star average, one of the highest ratings on this entire list. It’s also one of the most expensive costumes in the top 40, and its ranking this high despite the price says a lot about how recognizable the character has become outside of the commercials themselves.

If cryptids and campfire folklore are already your thing this time of year, the superstitions people still half-believe every October covers a lot of the same ground this costume plays into.

Standard sizing charts and return policies apply here the same as anywhere else on the site, so exchanging for a different size isn’t a hassle if needed. See the full costume set

#3. Women’s Flintstones Wilma Costume Dress

The classic orange one-shoulder dress, currently listed around $30 with a 4.5-star average. It’s the standard-size version of the costume ranked much further down this list in plus sizes, and having both versions land in the top 40 independently is one of the stronger signals on this whole list that the license itself is the draw.

At under $30, it’s also the most affordable costume to crack the top three.

A few small accessory swaps, different shoes, a different wig color, can make the same base costume feel more personal without much extra cost. Check reviews and pricing

#2. Men’s Disney Deluxe Toy Story Woody Costume

The full cowboy sheriff look from Toy Story, running around $80 to $90 with a 4.4-star average. Between this, Jessie, Bo Peep, and the alien dress scattered across this list, Toy Story has more individual costumes in the top 40 than any other single franchise.

It sits just one spot behind the current #1, and given how close their ratings and price points are, the gap between them likely comes down to raw brand recognition more than anything else.

The product page has additional photos from a few angles along with the full size chart, which is worth a look before deciding on a size. Browse the details

#1. Ghostbusters Deluxe Costume for Men

The full tan jumpsuit with proton pack straps and patches, currently priced near $60 to $70 and carrying a 4.65-star average across a large enough review base to actually mean something. It currently sits at the very top of HalloweenCostumes.com’s own bestseller sort, ahead of every other adult costume on their entire site, not just the ones that made this particular top 60.

Part of what likely keeps it there year after year is how well it works for group costumes: buy four of the same jumpsuit and an entire office or friend group is done deciding what to wear. It’s also priced well below several of the costumes ranked behind it here, which for a costume this recognizable is a genuinely rare combination.

If this one sent you down the same nostalgic path as the fall traditions worth bringing back and what made fall actually feel like fall as a kid, that’s not a coincidence. This whole list runs on the same fuel.

Its spot on this list lines up with how the rest of this year’s rankings are shaking out, more license-driven than trend-driven overall. See it in stock

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