Link building is an essential component of SEO, without authority back links; you are stranger in the eyes of Google and other major search engines. Back links acts as votes. So, greater the number of back links, greater will be your value in the eyes of Google meaning higher ranking and higher Page Rank. In this article we will discuss about trending topics and how to get benefit from them in our link building campaign. With trending tops, you not just get back links for your site; you will also get massive traffic to your blog or website.
How To Choose The Topic
If you want to get started than pay proper attention in choosing a trending topic to blog about. Keep eyes on things that other bloggers in your niche are targeting, look for latest news; search the social networking sites to get an idea. You can also use Google trends to get an idea as you can find the data about the most hot topic revolving all over the internet. It’s not possible that you be able to select the right topic to target immediately as this is a hit and trail process and you can only learn with practice.
Write Content That People Want To Link
One of the best ways to increase the back links for your site is to write quality and original content that provide valuable information to the readers. If your article is informative, other bloggers also want to link to you and you will also get lot of exposure on social networking sites as internet user want to book mark your article with other users, friends and family members. You can begin such a natural back linking process for your website with only original and high quality stuff. On the other hand low quality content will only damage your ranking and waste all your effort so, stay away from low quality content as people as well as search engines hate spamming and duplicate content.
Add an Additional SEO Layer to Your Articles
Webmaster and other internet user link to your articles by two ways. The one is that they can link with the page title of your content and the second is that they might link with the domain name of your website. To make it clearer suppose you are targeting a health industry and you are using a trending topic like “10 ways to lose weight in 4 weeks “. Now to get the best results, you should keep the “word weight loss” some where in you’re “title tag” and also in the article body as weight loss is you main keyword, you want to get ranked. Also pay some attention on other on-page factors such as URL structure, meta tags and page description as all together affect your ranking in search engines.
Promote Your Content
Once you write a high quality informative article, than its time for promotion. There are several methods to advertise high quality articles on the internet. Use your full effort to get your article reach the targeted audience who are looking to get information about those trending topics. You can also link to the content of other webmasters. Book mark your articles in book marking sites such as Face book, Twitter, LinkedIn etc, as millions of users all over the world use these sites to get information on daily bases. This might look as the harder part of this campaign but in fact you don’t have to do much effort, you just have to write the high quality content and than just a couple of quality back links and you page will, start appearing in Google and other major search engines and you will start getting the reward for your effort as people will start linking to you.
Analyze and Repeat The Process
As I mentioned above that choosing a trending topic to target is a hit and trial process, and you can only master in this art with practice and hard work. Sometimes you will get better results with few topics and sometimes you will only get disappoint. So, keep an eye on your campaign and look what kind of topics are working for you. Once you find the right topic than just put your all effort to get the best results, you are looking for.